Wild Meat SBCC Demand Reduction Campaign Design Workshop with Stakeholders

The RDW Activity includes the design of an SBCC campaign strategic plan to reduce demand for illegal wild meat and prevent pandemics, which is based on the results of a 2021 evaluation of the wild meat campaign in Thailand by Department of National Parks, Wildlife and Plant Conservation (DNP), TRAFFIC, and UNDP GEF, similar campaigns and research studies undertaken, and inputs from stakeholders from various sectors.

RDW, DNP, and WildAid held a workshop on October 6, 2022 to gather inputs from government, private sector, and non-governmental organization (NGO) partners on the design of the SBCC Wild Meat Demand Reduction campaign. Workshop inputs will be used to develop a two-year SBCC Wild Meat Demand Reduction campaign following the five-step SBCC process with strategy, target audience segments, and proposed messaging that has been pretested, for future implementation in Thailand.

application/pdf RDW_Thailand Wild Meat Workshop_Oct 6, 2022_Report.pdf — 2905 KB